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Annamalai university mba assignments solved

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Annamalai university assignments solved

2.1 ORGANIZATIONAL BEHAVIOUR
1 Suggest any suitable motivational theory for IT industry and substantiate your
views.
2. “Attitude determines your Altitude”-Substantiate your views on this quote with
relevant corporate examples.
3. “A happy Worker is a productive worker”- Discuss in a behavioural perspective.
4. ‘Organisational development involves the development of organization in the
light of its future expansion plan’. Elaborate your views.
2.2 MANAGEMENT INFORMATION SYSTEM
1. Discuss MIS strategies that companies in the electricity utilities industry could
employ to achieve a competitive advantage.
2. “The best way to reduce systems development costs is to use application
software packages or fourth-generation tools”. Do you agree or disagree?
Substantiate your answer.
3. Adopting an enterprise application is a key business decision as well as a
technology decision. Do you agree or disagree? Justify your views.
4. Discuss in detail the activities involved in the development of e-commerce based
Information System in a retail sector.
2.3 DATABASE MANAGEMENT SYSTEM
1. Create an ER diagram for the loan management system of a finance company.
Loans are given on the purchase of various items with different interest rates.
The company keeps track of defaulters and taken appropriate steps against
them. Make and state suitable assumption (if any).
2. Draw a neat sketch to indicate the architecture of a distributed data base system for
college administration process with an example. Explain the various forms of data
for fragmentation used in DDB.
3. Develop a conceptual data model for a hospital information system and write a
PL/SQL program using oracle to perform the following tasks.
a) Print the patient – details according to room wise.
b) Print the patient – details according to disease wise.
c) Print the patient – details according to the doctors attending them.
(Assume your own tables and fields)
4. Consider the following relational schema
Account (A/C No., branch name, balance)
Loan (Loan No., A/C No.)
Depositor (Customer Name, A/C No.)
Borrower (Customer Name, Loan No.)
Write queries in SQL for the following.
a) Find all loan number for loan made at Thanjavur branch.
b) Find all customers who have both a loan and an account in the bank at each
bank.
c) Find the number of depositors in each branch.
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2.4 E-COMMERCE
1. Give the skeleton of the design of a virtual library system for the UGC.
2. E – Commerce is a boom to the corporate world – comment.
3. Compare the communication system in traditional business and on-line
business.
4. Discuss the role of data mining techniques and data visualization in ECommerce.
2.5 ENTERPRISE RESOURCE PLANNING
1. Rank the various ERP packages in the order of their market share. Give suitable
suggestions for your ranking.
2. Carrying out a study of EPC as adopted by SAP and show how it complements
the Generic Modeling Technique.
3. Is IRP implementation same as ERP packages implementation? Give reasons for
your answer.
4. Discuss briefly about the organization with ERP and organization without ERP.
Which type of organization is better? Substantiate your views.
2.6 DATA WAREHOUSING AND DATA MINING
1. Suppose that a data warehouse for big-university consist of the following four
dimensions: Student, Course, Semester and Instructor, and two measures count
and avg_grade. When at the lowest conceptual level (Ex. For a given student,
course, semester and instructor combination), the avg_grade measure stores the
actual course grade of the student. At higher conceptual level, avg_grade stores
the average grade for the given combination.
a. Draw a snowflake schema diagram for the data warehouse.
b. Starting with the base cuboid (Student, Course, Semester, Instructor). What
specific OLAP operations (eg. Roll-up from Semester to Year) should one
perform in order to list the average grade of MBA courses for each biguniversity students.
c. If each dimension has five levels (including all) such as
Student<major<status<university<all, how many cuboids will this cube
contains (including the base).
2. Give an example where data mining is crucial to the success of a business. What
data mining functions does this business need? Can they be performed
alternatively by data query processing or simple statistical analysis?
3. Illustrate with an example, each of the following data mining functionalities:
(a) Association and Correlation analysis, (b) Classification, (c) Prediction,
(d)Clustering and (e)Evolution analysis.
4. Describe in detail about the various applications of data mining in finance,
biomedical science and retail fields.
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2.7.1 SOFTWARE PROJECT MANAGEMENT
1. a) How an user can be involved in defining a project? Explain.
b) Identify the milestones in a project schedules plan. Discuss the difficulties in
preparing the plan.
2. a) Compare the initial and final schedule of a project with an example.
b) How weak quality in a project can be anticipated? Justify your answer.
3. a) Discuss the relationships that exist among activities. Give examples.
b) How to create the activity responsibility matrix? Give its importance.
4. a) Discuss the vendor management tools in project.
b) Explain the various attributes of successful leader.
2.7.2 ADVANCED WEB DESIGN
1. Design and develop a website using ASP .NET MVC 4, EF, Knockoutis and
Bootstrap for an online trading company.
2. Design a website on your own and discuss the following for developing your
website:
(a) Identify which type of website you will design – personal, organizational or
commercial. Write a brief paragraph describing the website’s overall purpose
and its targeted audience. Create a name for your website.
(b) List atleast three general goals for your website. List elements in addition to
text – photos, music, animation, and so forth – that you could include on
your general goals.
(c) Identify the design tools you expect to use to develop your website.
(d) Identify an available domain name and URL for your website. Research to
make sure it is available.
3. Design and develop a website for a MNC and describe the following:
(a) Identify the element(s) that you could include on your website that would
convey to its audience that the website’s content is current.
(b) Identify the connectivity tools you will use to encourage users to publish or
promote your content and explain how you will use them.
(c) Identify ways you can promote interactivity at your website.
(d) Create an appropriate tag line for your website and describe how you will
use it in the website’s design.
(e) Describe how you plan to use basic design principles to enhance your
website’s usability.
4. Use any one of the search engine to search for websites for network marketing
companies and describe the following process: (a) Open each website in a different
tab; (b) Review the privacy and data security issues and tools discussed at each
website; and (c) Explain how you would use this information to ensure the privacy
of visitors’ information and the security of visitors’ data at your website.

1.1 PRINCIPLES OF MANAGEMENT
1. Choose one academic administrator and another public administrator and
conduct interview and then ask them how their job differs from that of business
managers. How do they know how well their department, institution or
organization is performing, Since profit is probably not one of the criteria for
assessing effectiveness and efficiency?
2. Design a interview schedule and conduct the interview a manager in your
locality and ask him how many subordinates he has. Are different numbers of
subordinates supervised at the top, the middle, and the bottom of the
organizational hierarchy? What really determines the span of management in
the organization.
3. “There are two notions about relationship between job satisfaction and
productivity: a happy worker is a productivity one; a happy worker is not
necessarily a productive one.” Critically evaluate this statement and bring out
the situations under which each statement is true.
4. “Planning is the basis, delegation is the key, information is the guide, and action
is the essence of control of.” Trace the relationship between control and other
functions with real life examples.
1.2 MANAGERIAL ECONOMICS
1. Out of your own experience find out the reasons for failure of business
forecasting even in the experienced companies.
2. Take the IT sector as an example for perfect competition and analyse the
character.
3. Prepare an essay to show the growth of National Income in India after
Independence
4. Explicit the empirical production and explain optimum combination of inputs
with diagrams.
1.3 ACCOUNTING FOR MANAGERS
1. How a financial statement helps the investors and creditors for a service based
company and manufacturing company. Give your views by taking any one of the
company of your choice on both the sector.
2. Identify the financial ratio on which Managerial of retail store should focus.
Further analyse the various importance of those ratio and give your views. How
it will help the retail store.
3. Discuss various applications of the Break Even Chart. Enumerate the various
criticism usually levelled against Break Even Charts. Differentiate how this
Break Even chart helps the service sector and manufacturing sector.
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4.From the following particulars, prepare the Balance Sheet of Sri Mohan Ram.
Current Ratio -- 2
Working Capital -- Rs. 4,00,000
Capital block to Current Assets -- 3:2
Fixed Asset to turnover -- 1:3
Sales Cash / Credit -- 1:2
Stock Velocity -- 2 months
Creditor’s velocity -- 2 months
Debtor’s velocity -- 3 months
Capital block Net Profit -- 10% of turnover
Debentures / Share Capital -- 1:2
Gras Profit Ratio -- 25% (to Sales)
Reserve -- 2.5% of turnover
1.4 MARKETING MANAGEMENT
1. Examine the suitable demographic segmentation variables other than age and
sex for the following industry
• Two wheeler
• Brewery
• Insurance
2. You have been selected by the ABC Pharmaceutical Company to be a sales force
for the period of three years. Identify and describe how you would progress
through the steps in effective selling.
3. Select an example of a new product failure in the recent context. Explore and
prepare a report highlighting the causes for its failure. Do you think a better
understanding of consumer behaviour could have contributed to its success in
the market place? Do you accept or not? Justify your stand.
4. Design a questionnaire to determine repeat purchase behaviour and brand
loyalty with respect to
• Fairness cream
• Mobile
• Sports shoe
• Ready-to-wear garments
1.5 HUMAN RESOURCE MANAGEMENT
1. “One reason for implementing global training programmes is the need to avoid
business losses due to cultural insensitivity”. What sort of training programme
would you recommend to avoid such cultural insensitivity?
2. Bring out some real life examples of how to use interest inventories to improve
employee selection. In doing so, suggest some examples of occupational
interests that you believe might predict success in various occupations including
Professor, Accountant and System Analyst.
3. Design a graphic rating scale for the below mentioned professions:
i. Secretary
ii. Engineer
iii. Web Designer
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4. Develop an incentive plan for the following positions:
i. Chemical Engineer
ii. Plant Manager
iii. Used car sales force
iv. First-line supervisor
Examine the factors that you have to consider in reaching your conclusions.
1.6 PRODUCTION AND MATERIALS MANAGEMENT
1. Why are some Industries located near the source of raw materials, whereas some
other Industries are located near the market? Justify your answer with practical
exam.
2. Explain the different types of plant layout? Write the advantages and disadvantages
of each type of layouts with exam.
3 Describe the requirements of effective system of production and planning control
in any steel plant.
4. Assume that you have been appointed as quality control manager of a textile
company. How will you control the quality of the products by using various
control charts? Discuss the construction procedure and application of each
chart in maintaining the quality of products.
1.7 RESEARCH METHODS FOR MANAGEMENT
1. Consider the following research questions:
(a) How do the minority groups in a university view the students counselling
program?
(b) Examine the relationship between intelligence and creativity among the
students.
(i) The type of research that would best answer the question
(ii) An appropriate sampling method
(iii)The best method of collecting the data.
2. Discuss the role of Regression Analysis in business and industry. How are
Regression Coefficients helpful in analysing the regression lines?
3. The mean weekly sales of soap bars in department stores was 146.3 bars per
store. After an advertising campaign, the mean weekly sales in 22 stores for a
typical week was increased to 153.7 and showed a standard deviation of 17.2.
Was the advertising campaign successful? Substantiate your views.
4. Prepare a questionnaire for the following research problem:
“Identify the factors influencing recently married couples striking a divorce”


2.1 INTERNATIONAL HUMAN RESOURCE MANAGEMENT
1. “Do you think Inter-country difference affect Human resource practice” –
Substantiate your views.
2. “International staffing is as similar as staffing practices done in domestic” –
Discuss in detail.
3. Give two specific examples of MNC of your choice near you. Compare its HR
practice with any public or private organization of your country.
4. How does appraising an expatriate’s performance differ from appraising that of a
home office manager? How would you avoid some of the unique problems of
appraising the expatriate’s performance? Explain.
2.2 INTERNATIONAL MARKETING MANAGEMENT
1. An Indian company wants to enter into international markets. The company
decided to involve another company in the foreign country. Explain the mode of
entry where the involvement of foreign country is possible and state in which
situations each of them is suitable.
2. Why does direct investment in foreign market attend marketers the greatest
degree of control over international marketing activities? Explain with live
examples.
3. How can an organisation determine its best option for entering an international
trade agreement such as NAFTA and international governing organisations such
as WTO have on decisions to expand internationally?
4. Formulate competitive market entry strategies that leverage the advantages of
international operations.
2.3 INTERNATIONAL FINANCIAL MANAGEMENT
1. Consider any two Indian Companies of your choice. One Company is manufacturing
petrochemicals in India and sells them in global markets in competition with
German, American and Japanese firms. The other manufactures and exports
pickles and Indian Spices to Europe and Middle East competing with other firms,
which either import these products from India or manufacture them in India and
sell in the same markets. Which of these two firms faces the more severe operating
exposure to exchange rates? Discuss in detail.
2. In the absence of a common currency throughout the world, a series of problems
may arise in International Cash Management.” What are those problems? How
can those problems are overcome.
3. An export company wants to raise capital from international markets. What are
the basic considerations the firm should take into account while making this
international financing decision? Discuss.
4. A country’s current account balance is equal to its private savings surplus minus its
government budget deficit. Assume that a country has a current account surplus of
$ 10,000, a government budget deficit of $ 1,500, and private savings of $ 12,000.
What is the country’s investment? Is the country saving more or less than is needed
to finance its investment and budget deficit? Explain in detail.
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2.4 LOGISTICS AND SUPPLY CHAIN MANAGEMENT
1. You are assigned the position of Chief Manager in a logistics company located at
Mumbai. You have customer all over India. Your responsibility is to collect the
goods from various sources and export it from the nearest port. How do you do
the operation, and explain the problems you may face during the logistical
operations?
2. Assume that you are a warehouse designer. Mr. Adithya has decided to
construct a warehouse in the central part of the state. Counsel Mr. Adithya in
designing the warehouse with different sizes and shapes and explain its
relationship with material-handling system. Suggest the reason for constructing
square design warehouse and rectangular design warehouse.
3. A Multinational FMCG company is going to enter India, next year which has its
network in more than 20 countries across the world. The company is planning
to have its business throughout India. You are appointed as logistics manager of
that company. As a Logistic manager, how do you support the company in
achieving customer satisfaction which is one of the key objectives of the
company? You can quote strategies from currently operating FMCG companies.
4. Since tough competition is going on in the market in all the fields, device
strategies to face competition of chain of Pharmacies. Explain your views based
on logistics management.
2.5 GLOBAL STRATEGIC MANAGEMENT
1. Several CEO’s of larger Corporations in recent times are forced to resign when
they are unable to deliver Superior performance. Discuss this in the light of
nuances of strategy execution.
2. How MC Kinsey’s 7s frameworks can be used to evaluate the fit between
organizational strategies during implementation?
3. “Social audit is defined as it is a systematic study about an organization’s
performance with regard to the society or environment and to be distinguished
from the economic benefits derived out of its performance” – What will be the
reason for social audit needed under Global management system or process?
4. What have been DELL competitive advantages in the Global industry? How
transferable are those competitive advantages across boards?
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2.6 INTERNATIONAL TRADE POLICIES AND DOCUMENTATION
1. What are the various measures taken by the Global organization like United
Nations organization in the matter of (a) Trade & Commerce (b) peace and
Tranquility in the world (c) Nuclear disarmament (d) Disaster management
(e) poverty eradication (f) Terrorism (g) Literacy with particular reference to
Country level is functions with functionaries.
2. What are our foreign policies with USA & UK and how they different from other
European Countries and neighboring countries in Asia.
3. What are the various alternatives available to an expected from the view point of
realizing export proceeds? Arrange than in order of safety. What are the risks
associated with each of these alternatives?
4. Elaborate on the various regulatory and commercial documents used in export?
Highlight the functions of these documents.
2.7.1 INTERNATIONAL MARKETING RESEARCH AND CONSUMER BEHAVIOUR
1. “Observational studies in which the subjects are not first informed that their
behavior is being observed are unethical.” – Comment
2. Sweet cookies are planning to launch a new line of cookies and want to assess
the market size. The cookies have a mixed Chocolate-Pineapple flavor and will be
targeted at the premium end of the market. Discuss the six W’s of a descriptive
research design that may be adopted.
3. Coca Cola is considering introducing very small bottles of its product to Brazil.
These would cost less than bottled water. Discuss whether or not the company
should do so.
4. A college student has just purchased a new Apple iPad. What factors might
cause the student to experience post-purchase dissonance? How might the
student try to overcome it? How can the retailer who sold the computer help
reduce the student is dissonance? How can the computer’s manufacturer help?
2.7.2 EXPORT AND IMPORT FINANCE
1. “India has adequate institutional infrastructure available for exports”. Justify
the statement explain
2. Analyse India’s current foreign trade. What are the suggestive measures provided in
the current export import policy 2009-2015 to improve the foreign trade?
3. Suppose you are a manager of an Export – Import firm. Develop an EDI plan for
your organization.
4. Super Chip Company is a manufacturer of computer chips that are used in
computer aided manufacturing equipment. Super chip products are the best
available and in many cases the only product that meets certain specifications.
Therefore, the demand for its components is high. The company has been in
business for more than ten years and has established an excellent reputation for
on-time delivery. What method of payment would you expect is most often used
by buyers of super chip company products? Justify your response.

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