ENTREPRENURESHIP & SMALL BUSINESS MANAGEMENT SOLVED PAPERS AND GUESS
Product Details: ENTREPRENURESHIP & SMALL BUSINESS MANAGEMENT SOLVED PAPERS AND GUESS
Format: BOOK
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2016-17
RATING OF BOOK: EXCELLENT
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ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other ignou book solutions now mehta solutions brings top solutions for Biju Patnaik University
. this ENTREPRENURESHIP & SMALL BUSINESS MANAGEMENT contains previous year solved papers plus faculty important questions and answers specially for PERIYAR UNIVERSITY .questions and answers are specially design specially for PERIYAR UNIVERSITY students .
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IMN404: ENTREPRENURESHIP & SMALL BUSINESS MANAGEMENT
Module-I:
Etreprenureship; General concept; Definition; Entreprenurial Culture; Theory of Entreprenurship; Types of Entreprenurship; Entreprenurial trade and motivation;
Entreprenure and Professional manager; Process of Entreprenurial Development.
Module-II:
Starting a Small Scale Unit-Structure and Ownership; Establishment of Unit; ProjectFeasibility; Implementation; Tax benefits incentives and concessions.
Module-III:
Financial management of small business- financial planning, long term finance, working capital management; cash management; Recommendation of various committees; Role of various institutions; Both financial and non-financial institutions.
Module-IV:
Marketing strategy of small scale units-elements in marketing mix; Segmentation; Productlife cycle; Pricing; distribution channels; Export Promotion and Institutional support for marketing and exports.
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